Satan Hates Life
En el año 2007 el ministerio Lifechurch.tv llevó a cabo una campaña publicitaria bien agresiva con el eslogan: Satan Hates Life. Les comparto la información de la creativa estrategia de Gospel Marketing. Está en inglés!
Lifechurch.tv launched a new billboard campaign recently that's pretty creative. I've seen billboards for churches before and I've liked, well, none of them. This might change my mind. The time spent behind the wheel is definitely a great time to try and set people's mind on Christ, as they drive (hopefully) without too many distractions. I've just never seen it done in a way that was either thought-provoking or non-threatening. Check out the whole campaign.
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